Today we celebrate Earth Day!
As a brand that uses natural materials in our jewellery, nature is our complete inspiration and we wouldn’t exist without it. So celebrating the Earth also means talking about the impact our decisions may have on our beautiful planet.
Did you know that the Fast Fashion industry alone is responsible for 8% of all carbon emissions? Fashion accounts for 20 to 35 percent of microplastic in the ocean. (UN Environment 2019 / The State of Fashion, McKinsey 2020)
We believe in a slower approach to fashion. So what is slow fashion?
For us, slow fashion is about bringing value to products whilst contemplating our connection with the environment. It is about creating and buying for quality and longevity, where less is often more. It is about slower production that respects the craftsmen who create. It is thoughtful, intentional, and holistic.
Sustainability in fashion requires us to think more carefully about what we purchase, enabling us to make clear choices towards pieces we absolutely love and which we know we will want to keep and wear over and over again.And the end of the day, it seems like an obvious choice.
As a jewellery brand, and with your help, we can do our bit to drive change within the industry. And we don’t believe you should compromise one bit when it comes to style either.
Silverwood jewellery offers fabulous statement pieces, big and small, that are respectfully and ethically handmade. And remember that for every piece of Silverwood jewellery sold, one tree will be planted. Thank you for your support.